International model and brand ambassador for Shimansky, Minki van der Westhuizen, (pictured) was recently "tattooed" using 612 Shimansky Ideal Cut ™ diamonds of .5 carats each for the world's most expensive tattoo valued at R7.2 million.

The diamonds used in the design were individually applied onto Minki's body taking a total of 8 hours to complete.

A water based adhesive was specially formulated to allow the diamonds to securely adhere to the skin for a limited period, thereafter enabling the formula to be dissolved off.

Shimansky made the news a few years ago when they created a diamond studded lingerie set worth over R1 million for one of it's customers, so unusual requests are nothing new to this luxury jeweller.

Shimansky is currently exploring the potential idea of designing and retailing luxury diamond tattoos across the eight local and four international Shimansky stores.

Other A-list clients include: Charlize Theron, Bill Clinton, Christina Aguilera, Lee Ryan, and many more.